emamuseby Emma

Guides

Short, practical guides to buying women's fashion online in India, from sizing to fabric and fit.

All guides

Woman in a long pink dress sitting on a garden swing, seen from behind
Dresses2 min read

How to buy dresses online

A short checklist for ordering a dress online in India without a fitting room, from measurements to return rules.

Brown leather handbag with a black flap, glasses and a strap on a white surface
Bags & accessories2 min read

How to choose a handbag

A plain guide to choosing a handbag by daily use, size, material and how the straps and zips are made.

Measuring tape, scissors and orange thread on a white surface
Kurtis2 min read

How to choose your kurti size

How to pick a kurti size online using your own measurements, the size chart and the fabric.